Blog
Practical ideas and advice so your appointment-based business answers better and does not lose a client.
Instagram for your salon: how to turn followers into appointments
Having followers is nice, but what fills the schedule is appointments. How to use Instagram so your salon turns interest into real bookings.
- Marketing
- Hair salons
How to organise your team's shifts in your hair salon
Fitting shifts, breaks and opening hours together without losing your mind. Practical ideas to organise your team and cover the schedule with no gaps.
- Time tracking
- Business
- Hair salons
- Management
Digitising your salon: where to start without the overwhelm
Digitising your hair salon is not changing everything at once. A step-by-step route to start with what saves you the most time, with no complications.
- Going digital
- Business
- Product
- Management
How to set prices in your hair salon (without underselling yourself)
Setting prices is daunting, but undercharging hurts your business. How to set fair rates in your salon and raise them without losing clients.
- Business
- Pricing
- Hair salons
- Management
How to add a “Book” button on Google and Instagram for your salon
Take a client from finding you on Google or Instagram to having the appointment in two taps. How a booking button works and why it fills the schedule.
- Bookings
- Marketing
- Product
Answering your salon's calls when you cannot pick up the phone
The phone rings while you are working and you cannot answer it. How a voice assistant takes those calls and books the appointment without you stopping.
- Client service
- Product
- Hair salons
Taking a deposit to avoid no-shows in your salon
No-shows empty your schedule and your till. How to ask for a deposit on the services you choose to cut no-shows without scaring clients off.
- Business
- Scheduling
- Product
How to sell session packages in your salon (and track them without notebooks)
Session packages build loyalty and get paid up front, but losing track is easy. How to sell them and follow usage without paper chaos.
- Business
- Loyalty
- Product
How to increase the average ticket in your salon without pressuring clients
Raising what each client spends is not hard selling. Simple ideas to increase your salon's average ticket naturally and without forcing it.
- Business
- Pricing
- Hair salons
- Marketing
The client record in your hair salon: history, colour formula and more
The classic notebook, gone digital. Why keeping a record for each client — with their history and colour formula — improves service and builds loyalty.
- Business
- Loyalty
- Product
How to give every client a personalised experience in your salon
Making each client feel recognised is what brings them back. Ideas to personalise service in your salon without relying only on memory.
- Loyalty
- Client service
- Hair salons
Serving clients in several languages in your salon (tourist areas)
In tourist and bilingual areas, answering in the client's language makes the difference. How to do it without speaking the language.
- Client service
- Product
- Hair salons